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How Ryan Sanders Baseball Built A Dynasty In Round Rock- Austin Business Journal

How Ryan Sanders Baseball built a business juggernaut on the success of the Round Rock Express The fame of MLB great Nolan Ryan, combined with the business acumen of his sons and partners, is a winning playbook, inside and outside the ballpark. Have you ever wondered how a minor league baseball team can make a profit off $7 tickets? The operation of the Round Rock Express is not an especially lucrative business, but Ryan Sanders Baseball has carved a niche for itself by investing in a handful of industries that revolve around what happens between the white lines on...

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April 15, 2019

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This Austin Startup Hopes to Be the Top Golf of Baseball- Texas Monthly

  The Round Rock Express opened their season at Dell Diamond on Tuesday night, losing 3-1 in a game that turned on a couple of blown calls by the ump. Despite the boos from the crowd, though, the AAA affiliate for the Houston Astros know that the final score isn’t what many in the ballpark are most interested in. These are the minor leagues, and the experience of a great live game is much of the draw. That’s part of what made Dell Diamond the ideal location for the first Home Run Dugout, a sports entertainment business founded by Texas...

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April 15, 2019

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New sports bar and entertainment venue lets you play ball in Dell Diamond- Austin 360

There will be a new way to watch Round Rock Express games within Dell Diamond starting Tuesday — while you’re playing baseball, too. Home Run Dugout and the adjacent Bullpen Bar open just behind outfield with the aim of making America’s favorite pastime a little more accessible for people of any age and skill level. Co-founders Nick Hermandorfer and Tyler Bambrick wanted to change up the concept of the traditional batting cage, according to a partner in the project, Glynn Bloomquist. The two batting bays at Home Run Dugout rely on augmented reality, as well as a soft-toss pitching machine, to...

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April 05, 2019

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Dell Diamond is Adding an Augmented-reality Baseball Experience- ATX Man

  As if everything weren’t already bigger in Texas, recreational baseball is getting supersized too. Home Run Dugout is creating a worldwide first: an augmented-reality batting experience in Dell Diamond, the home stadium of the Round Rock Express. Opening April 9, Home Run Dugout is adding a bar and two hitting stations called “bays” to the stadium that face a curved screen. Imagine the room like a bowling alley, but the bowlers are swinging baseball bats. Players walk up to the plate and weigh the bat, triggering the customizable pitching machine that can throw baseballs, softballs or hybrids to...

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April 05, 2019

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Austin scores clutch new batting cage and bar concept opening soon in Dell Diamond- CultureMap

Home plate isn’t the only place people will be teeing up in Dell Diamond this baseball season. Just in time for opening day, the popular stadium is getting a sporty new addition: Home Run Dugout, the next evolution of batting cages. This first-of-its-kind batting arena is the product of more than five years of hard work by friends turned business partners, Nick Hermandorfer and Tyler Bambrick. Hermandorfer and Bambrick met at West Point, the prestigious military academy where Bambrick and Hermandorfer’s brother were both enrolled. Over the years, the pair became friends, and eventually decided to launch a business together. In...

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April 03, 2019

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FIRST LOOK: Home Run Dugout elevates America’s favorite pastime- Community Impact

Three years ago, Nick Hermandorfer and Tyler Bambrick were fine-tuning a prototype for a baseball pitching machine in a garage. On April 9, their new technology—the culmination of a love of baseball and beer—will debut with the launch of Home Run Dugout. The entertainment venue redefines batting practice—without confining participants to batting cages and sweaty helmets, COO and co-founder Bambrick said. “It’s less intimidating,” he said. “It creates a more social environment.” Players swing a bat at an effervescent green ball, which is a cross between a baseball and a softball. The pitching system can be adjusted for players...

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April 03, 2019

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Blue Wahoos Stadium swaps concession stands for 4 new restaurant-style storefronts- Pensacola News Journal

  Adding fun, new concession stand items is an annual spring tradition at Blue Wahoos Stadium, but this year, the organization is thinking much, much bigger when it comes to food and drink. This season, the traditional hot dog and hamburger concession stands are gone — though you can still buy a hot dog and hamburger at the ball park — and have been replaced by four new restaurant-style storefronts and a bar behind home plate. The setup is befitting of an establishment on Palafox Street, and that was exactly the team’s intention. “We want folks to think and...

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April 01, 2019

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New foods are coming to Pensacola Blue Wahoo’s Stadium- WEARTV

  PENSACOLA, Fla. (WEAR-TV) — The Pensacola Blue Wahoo’s are getting a menu change for the 2019 baseball season! Ceviche tacos, Key lime milkshakes, and calamari burgers are just a few of the new options you can expect! You can find these new foods and new menus at Casa de Kazoo, Wheelhouse DinerBubba’s Sandtrap, Fish & Hits Pubs, and Hook, Line & Sinker. Casa de Kazoo Fire Roasted Chicken Pork Carnitas Taco Fresh Pressed Cubano Fresh Fried Tri-Colored Chips Wheelhouse Diner Lemon/Key Lime Milkshakes Grilled Cheese Dog Big Kahuna Dog Basket Deep Fried Elvis Bubba’s Sandtrap Fire & Ice...

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April 01, 2019

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Blue Wahoos Unveil New Food Options-WKRG

PENSACOLA, Fla. (WKRG) – Minor league baseball fans certainly won’t leave Blue Wahoos Stadium hungry this season. On Wednesday, the team unveiled four new storefronts, each offering unique food and drink options for the coming season. https://www.facebook.com/BlueWahoosBaseball/?fref=mentions Hook Line & Sinker (Featuring local seafood), Casa de Kazoo (Mexican food), Wheelhouse Diner (Burgers, hot dogs and milkshakes) and the Fish and Hits Pub (Fish and chips) will all be open for the upcoming baseball season. https://twitter.com/RobbyBakerTV/status/1110960893481881601/photo/1  ...

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April 01, 2019

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Hutto Hits a Home Run with Ryan Sanders Sports & Entertainment- Press Release

HUTTO, Texas — The City of Hutto announced today that it has entered into a management agreement with Ryan Sanders Sports & Entertainment to provide live programming in the Amphitheater at Hutto Park at Brushy Creek. Ryan Sanders Baseball is the parent company of Ryan Sanders Sports & Entertainment, which includes the RS3 Events & Entertainment division as well as the Round Rock Express, Triple-A affiliate of the Houston Astros. The organization has been providing live entertainment in Central Texas for the past 20 years at Dell Diamond. Ryan Sanders Baseball’s primary ownership group is comprised of Hall of...

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March 22, 2019